Tourism NZ – Rugby Ball Paris

In October 2007 we successfully promoted New Zealand by placing a giant inflatable Rugby ball shaped venue under the shadow of The Eiffel Tower in Paris for the Rugby World Cup. Working with the design team Mike Mizrahi and Marie Adams created a world first’s in design; an air structure in this unusual shape, and a full immersion video system that transports people to New Zealand. This venue will tour with the All Blacks to the world’s great rugby nations as a promotional build up for New Zealand who host the Rugby World Cup in 2011.

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